Powerful, Personalized Marketing - Delivered.
Hormel uses EntryPoint’s Personal Savings Station and targeted marketing programs regularly to drive trial on our new item launches, and to create meal solutions utilizing their unique bonus sheets for partner tie-ins.We continue to see a positive return on investment through our shopper marketing teams, and the in-store data results that the Personal Savings Station provides, assist us with planning future programs to drive additional incremental sales.
– Billy L. Nguyen, Customer Executive, Hormel Foods
Powerful, Personalized Marketing - Delivered.
We utilize the EntryPoint Kiosk to tie in with our feature ads to include net down math with our national coupons. EntryPoint Communications builds our base business and drives brand loyalty with targeted consumer programs, bonus sheets, video’s and other digital components. Their team does an excellent job working with us to make sure our programs are designed to not only drive incremental sales but a great return on our investment. We consider EntryPoint a partner and essential to achieving our business initiatives
– Marty Carolan, Sr. Customer Business Partner, Kimberly-Clark
Powerful, Personalized Marketing - Delivered.
EntryPoint has been a fantastic partner for growing our brand with target consumers at key retail partners. Their platform and customer service are best-in-class, I look forward to every program we run.
– Rob Wieder, Brand Manager, McCain Foods
With EntryPoint’s Personal Savings & Enrollment
Station, we don’t require shoppers to change the
way they shop, instead, we seamlessly fit into their
shopping experience to move your brands faster!
Delivering Powerful,PersonalizedMarketing
Manufacturers know that offering a product discount can be a powerful sales driver. With EntryPoint’s Personal Savings & Enrollment Station, you can deliver the right offer to the right shopper at the right time – in store – to positively impact purchases on every shopping trip.
EntryPoint’s shopper-friendly solution will engage 10-20% of weekly shoppers who are responsible for 30-40% of store sales.
Targeting& Analytics
So, how does all this growth happen? Simply put, EntryPoint allows shoppers to scan their card or enter a phone number when they arrive in-store, and automatically receive customized coupons based on their purchasing preferences - not for products they don’t want, but for ones they actually do.
EntryPoint’s unparalleled DATA MINING & ALGORITHMIC TARGETING builds and intuits personal savings sheets for every shopper ahead of time, available for activation at the Personal Savings & Enrollment Station.
EntryPoint’s solution is automated and easy to scale, scoring shoppers based on their interest in products and purchasing level. We also execute a real-time offer distribution hub that is in constant communication with the shopper’s preferred touchpoint.
So, how does all this growth happen? Simply put, EntryPoint allows shoppers to scan their card or enter a phone number when they arrive in-store, and automatically receive customized coupons based on their purchasing preferences - not for products they don’t want, but for ones they actually do.
EntryPoint’s unparalleled DATA MINING & ALGORITHMIC TARGETING builds and intuits personal savings sheets for every shopper ahead of time, available for activation at the Personal Savings & Enrollment Station.
EntryPoint’s solution is automated and easy to scale, scoring shoppers based on their interest in products and purchasing level. We also execute a real-time offer distribution hub that is in constant communication with the shopper’s preferred touchpoint.
Reaching the RightShoppers at theRight Time
There are three main reasons why shoppers respond to EntryPoint’s marketing program:
Value: Shoppers receive personalized savings, preselected just for them. Convenience: We eliminate the pre-work so time and energy aren’t wasted sorting through hundreds of offers. Accessibility: It’s easy & effortless, using the most universally accepted communication vehicles — printed paper and mobile texting
Engineered forSpeed & Functionality
EntryPoint has the ability to reach shoppers both in and out of the store environment through our innovative mobile technology. Shopper’s simply text in a keyword to be qualified for immediate savings. Our fast and easy load-to-card offers result in more happy shoppers which translates to increased sales for you.
In addition, EntryPoint provides shopper & category analytics that report on trends and program performance. Manufacturers benefit from shopper insights and have the ability to adjust campaigns accordingly. This provides manufacturers with an unparalleled tactical tool to drive brand sales.
EntryPoint has the ability to reach shoppers both in and out of the store environment through our innovative mobile technology. Shopper’s simply text in a keyword to be qualified for immediate savings. Our fast and easy load-to-card offers result in more happy shoppers which translates to increased sales for you.
In addition, EntryPoint provides shopper & category analytics that report on trends and program performance. Manufacturers benefit from shopper insights and have the ability to adjust campaigns accordingly. This provides manufacturers with an unparalleled tactical tool to drive brand sales.
Our Formula to Success
ARRIVE + CHECK-IN + SAVE
EntryPoint is a retail-based media company that executes personalized marketing through digital couponing, benefiting shoppers, retailers, and manufacturers alike. We have been providing solutions to retailers for more than 10 years and have placed over 2000 Personal Savings & Enrollment Stations in America’s top grocery chains. Our mission is to round out your Omnichannel marketing program by providing the missing touchpoint at the front of your stores - thereby bridging the digital gap to engage more shoppers and meaningfully grow same store sales.
Retail Sales Team
Forms exclusive partnerships with grocery retailers to execute 1-to-1 marketing for all shoppers in their stores — leveraging the retailer’s transaction data, promotion calendar, and loyalty program IDs.
CPG Sales Team
Sources incremental revenue from CPGs to execute targeted brand promotions more efficiently and effectively. Expertise includes offer sales, campaign planning, insight development and analytics to drive directed initiatives.
Tech Team
Executes technology design, system customization, deployment, maintenance & support. Delivers personalized promotions to shoppers via preferred EPC channel. Manages real-time offer implementation and results reporting.
By The Numbers
Over 4 BILLION Coupons Issued
$14
Average increaseper Basket per Engaged HH
1-2%
Increase in Same Store Sales
50%