Problem
Basic Digital Omnichannel consumer programs are leaving behind it’s largest demographic of savvy shoppers.
Reason
Requiring shoppers to “change how they shop” can be burdensome and limits program participation which negatively impacts offer redemption and sales growth
Facts
Most shoppers won’t change their typical behavior just to save more, particularly if it involves “extra work”
- Online signup
- Download app/update app
- Remember login & password
- Pre-shop for offers; clip each offer to card
- Remember SKU of product tied to offers on shopping day
- Hope to receive discounts at checkout
Despite the digital revolution, more paper coupons are still distributed & redeemed each year!
Help your shoppers remember the digital offers they clipped online by printing reminders in-store with EntryPoint.
SOLUTION
Link EntryPoint’s Personal Savings & Enrollment Station to your loyalty strategy